Aave's 'Will Win' Proposal Aces Temp Check, Plots to Pipe All Product Revenue to $AAVE Treasury

Stani Kulechov has declared that the "Aave Will Win" governance proposal has successfully navigated the Temp Check, the DAO equivalent of a polite nod before the real yelling begins. This brings Aave Labs one step closer to its audacious goal of a fully token-centric model, where 100% of product revenue gets vacuumed directly into the $AAVE treasury—finally giving the token something to do besides governance votes and speculative swings.

According to Kulechov, clearing this preliminary vote means the proposal can now be tweaked based on community feedback before advancing to the ARFC phase. It's the governance process in a nutshell: propose, argue on the forum, then vote to argue some more.

The "Aave Will Win" blueprint essentially asks the Aave DAO to do four things: first, funnel all revenue from Aave-branded products straight into the DAO treasury, because letting cash sit around in products is so 2021. Second, it wants a formal plan to protect the Aave brand from impersonators and rug-pullers. Third, it seeks to anoint Aave V4 as the protocol's official technical foundation for the future. Finally, it aims to establish a financing framework to fund strategic growth, because even DeFi giants need a war chest.

In totality, these measures are designed to hardwire the entire Aave ecosystem into a self-sustaining flywheel directly pegged to the value of its token. It's a bold play for token relevance in a market that often forgets what utility looks like. *This is not a suggestion to ape in.